Veja is more than a brand – it is a project. A project about life, about the future of humanity. Apart from the quality and simple and obvious beauty of its shoes, Veja offers total transparency into its manufacturing methods. Organic cotton from north-eastern Brazil, wild rubber from Amazonia, leather tanned using acacia bark – [...]
Read the rest of this entry
12
Mar 12
Mar 12
Les Bijoux de Sophie @ Première Classe
Posted in Art de vivre, Mode, Rencontres, Trends // No Comments
The brand Les Bijoux de Sophie (Sophie’s Jewellery) could equally have been called Sophie’s Universe since her particularly incongruous creations plunge us into a completely unusual Baroque, almost fairytale, world. Sophie Levy, the ambassador for this world, claims influences as diverse as the animal kingdom, the Surrealists and the Romantics. For her, everything is paradoxical, [...]
Read the rest of this entry
6
Mar 12
Mar 12
Gaspard Yurkievich @ Première Classe
Posted in Art de vivre, Mode, Rencontres, Trends // No Comments
Gaspard Yurkievich was born in Paris in 1972 and this year his brand is celebrating its 14th anniversary. Menswear, womenswear, shoes and even tights – Gaspard Yurkievich’s graphic spirit can be found in all his collections and tenderly retro lines. Although ultra chic, the designs are not easy to pigeonhole, like the punk fragrances of [...]
Read the rest of this entrySeen and admired at the Première Classe trade show, Maison Thomas bags are an exquisite representation of French craftsmanship and culture. It must be said that having been designed at the foot of the Eiffel tower and manufactured close to the famous châteaux of the Loire valley, these elegant creations have been raised from birth [...]
Read the rest of this entryThe second session’s shows which sprung up around Paris were a great success. Visitor numbers and purchases were up sharply according to organizers, including Michaël Hadida who could congratulate himself on a 30% increase at Tranoï. The Japanese were the most numerous again. Even more so, in fact, with an increase of a third at [...]
Read the rest of this entry
20
Jan 11
Jan 11
Première Classe – Braï Designer of the Year
Posted in Art de vivre, Design, Mode, Trends // No Comments
Première Classe rewards intelligence, originality, social involvement and aesthetics – all in one prize. Impossible? Not if your trade show hosts Claire Naa and her Braï brand of jewellery, which uses the Braille alphabet to give your loved one their initials, name or any other word. This jewellery above all has a social purpose. Each [...]
Read the rest of this entry
25
Jul 10
Jul 10
Youth is the order of the day from the Palais de Tokyo to the Musée d’art moderne
Posted in Art de vivre, Mode, Trends // No Comments
Here is an initiative which must be heartily applauded. The Dynasty exhibition is being held simultaneously at the Musée d’art moderne de la Ville de Paris and at the Palais de Tokyo. It brings together 40 young artists who will each exhibit one piece at each venue. It is like an echo from the future, [...]
Read the rest of this entry