The third millennium has seen a rise in the creative appetite and the desire to make full use of everyone’s artistic potential. This groundswell – a global social phenomenon – has spawned creative tourism. A European network of 20 countries has been in place since 2010 to cater to this new demand. The ADCEP (Association [...]

Read the rest of this entry

Add a comment »


Jacco is a French brand founded in 2010 by Sawako Ishitani, who was passionate about creation and design from her earliest childhood. She began by studying sculpture and contemporary art. At 18, she left Japan for Shanghai then Vienna, before finally moving to Paris. When Sawako Ishitani created her own brand, she named it after [...]

Read the rest of this entry

Add a comment »


The brand Les Bijoux de Sophie (Sophie’s Jewellery) could equally have been called Sophie’s Universe since her particularly incongruous creations plunge us into a completely unusual Baroque, almost fairytale, world. Sophie Levy, the ambassador for this world, claims influences as diverse as the animal kingdom, the Surrealists and the Romantics. For her, everything is paradoxical, [...]

Read the rest of this entry

Add a comment »


Fashion is a love story for Essentiel. Esfandiar Eghtessadi created the brand in 1999. This is hardly a surprise for the son of Nicole Cadine, for whom fashion was a natural environment throughout childhood. The designer offers a perfect balance between glamour and comfort. A marriage born from the love between Essentiel’s two designers, Esfandiar [...]

Read the rest of this entry

Add a comment »


Castor and Polux were two young twins, born from different fathers. Polux, the immortal son of Zeus, and Castor, the very human son of Tyndareus. This is the only myth paying tribute to fraternity in which, unlike in the treacherous tales of Cain and Abel or Romulus and Remus, Polux ends up sacrificing himself for [...]

Read the rest of this entry

Add a comment »


Gaspard Yurkievich was born in Paris in 1972 and this year his brand is celebrating its 14th anniversary. Menswear, womenswear, shoes and even tights – Gaspard Yurkievich’s graphic spirit can be found in all his collections and tenderly retro lines. Although ultra chic, the designs are not easy to pigeonhole, like the punk fragrances of [...]

Read the rest of this entry

Add a comment »


Local Apparel obeys ethics before fashion, creating a new world rather than a new collection. A philosophy of a return to basics, with feet firmly planted on the ground and eyes turned to the future. Local Apparel encourages relocation in the face of globalisation held up as a principle, while combating increasing communitarianism – local [...]

Read the rest of this entry

Add a comment »


La Tonkinoise is a brand of neo-vintage jewellery which draws on French expertise and craftsmanship. Each model is a unique piece combining ancient and modern, the patinated and the recycled, the past and the future. In this second life, jewels are mixed with chipped semi-precious stones, from the rare to the rejected. The result, like [...]

Read the rest of this entry

Add a comment »


Seen and admired at the Première Classe trade show, Maison Thomas bags are an exquisite representation of French craftsmanship and culture. It must be said that having been designed at the foot of the Eiffel tower and manufactured close to the famous châteaux of the Loire valley, these elegant creations have been raised from birth [...]

Read the rest of this entry

Add a comment »


Here is a young talent, unveiled at the Première Classe trade show, that you are bound to see more of in the future. Terhi Pölkki is Finnish and, having graduated from the London College of Fashion in 2008, looks set to be a real source of innovation and inspiration. Her graduate collection offered a completely [...]

Read the rest of this entry

Add a comment »